
WHERE THE MISSION TO BUSINESS OWNERSHIP BEGINS

Veteran ETA Day Zero is a structured pre-conference session designed specifically for veterans stepping into the world of Entrepreneurship Through Acquisition (ETA). Hosted before major university ETA conferences, this high-impact event orients newly accepted Owners In Honor™ Candidates and lays the foundation for their search and acquisition journey.
This isn’t a lecture. It’s a mission briefing. Veterans leave with tactical insight, peer connection, and a clearer path forward in their transition to business ownership.


FROM SERVICE TO OWNERSHIP: WHY DAY ZERO MATTERS
Transitioning from military service to entrepreneurship is one of the most challenging and rewarding missions a veteran can undertake. Veteran ETA Day Zero ensures no one goes in blind.
Before the conference begins, participants gain:
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A clear understanding of the ETA landscape.
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Actionable strategies from seasoned experts.
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Confidence and community with peers walking the same path.
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A personalized roadmap for their journey through Owners In Honor™ and beyond.
WHO BENEFITS MOST
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Veterans exploring entrepreneurship through acquisition.
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Spouses and Gold Star family members seeking a path into business ownership.
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Early-stage Candidates admitted to the Owners In Honor™ program.
FROM INSIGHT TO ACTION
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3-Hour Expert Panel
Featuring the university’s ETA lead along with seasoned Operators, lenders, brokers, and advisors. Veterans hear firsthand about challenges, opportunities, and realities of the ETA journey. -
1-Hour After Action Review (AAR)
Facilitated by the Owners In Honor™ team, this reflective session helps each participant identify key takeaways, assess readiness, and outline the next steps for support. -
Tailored Resources & Networking
Veterans connect directly with peers, mentors, and ecosystem partners, building the relationships that fuel long-term success.

Veteran ETA Day Zero: Columbia Business SchoolFri, Dec 05Columbia Business School








