
WE DON'T JUST BUILD BUSINESSES.
WE BUILD LEGACY.

Owners In Honor™ is where leadership meets legacy and where service never stops. We’re the only nonprofit in the country that actively partners with Veterans, Military Spouses, and Gold Star families into business ownership for up to 10 years. Through our proprietary Owners In Honor™ Entrepreneurship Through Acquisition (ETA) Program.
We connect these two realities and create a third:
A movement where veteran leadership fuels local economies, preserves community legacy, and builds generational wealth.
This isn’t charity: it's stewardship.
This is impact. At scale. For generations.

THE FOUNDATION OF OUR FORCE
We operate with the same strength and clarity we expect from our Canidates, Fellows, Operators, and Partners:
GRIT AND PURPOSE
Unshakable resilience, quiet confidence, aggressive curiosity and mission-first drive fuel ownership through setbacks and scale.
DECISION AND DISCIPLINE
Adaptive, analytical, and self-directed operators follow the playbook under pressure to deliver reliable outcomes.
TEAM AND TERRAIN
Trusted teammates with cultural intelligence and strategic patience read the environment and win the long game.

WHERE SERVICE MEETS SMALL BUSINESS SUCCESSION
At Owners In Honor™, our mission is simple: equip Veterans, Military Spouses, and Gold Star families to own and lead existing small businesses, preserving American legacy while building long-term economic power for their families, communities, and futures. They have the leadership. Small businesses have the opportunity. We provide the strategy, structure, and support to bring them together because no one who served this country should have to start from scratch again.


Our Proprietary Program:
Built for Veterans. Proven for the Long Game.
Owners In Honor™ exists to turn military leadership into enduring business ownership. Our proprietary program doesn’t stop at training a “searcher” or celebrating a closing. It equips veteran buyers, current veteran operators, and veteran sellers across the full arc: from first interest through 10+ years of ownership, scale, and succession.
READINESS & MATCH
We shape the market on both side, not just the buyer.
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Veteran Buyers → Buyer Basecamp, capital readiness, SBA fit, spouse-inclusive Buy Box design, and a clear plan that turns curiosity into a fundable search.
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Veteran Sellers → Seller Summit training on valuation, legacy, deal structures, and transition planning so they enter the market informed and aligned.
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Current Operators → Mentorship from ETA Day Zero, monthly webinars, and AARs; real-world guidance, not theory.
ACQUISITION & LAUNCH
We drive the deal from LOI to lift-off and crush the post-close J-curve.
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Veteran Buyers / Fellows → Weekly coaching on sourcing (broker + off-market), CIM review, IOI/LOI, diligence, risk, and building the right capital stack.
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New Operators → A tailored Value Creation Plan (VCP), bi-weekly advising, monthly executive coaching, peer masterminds, and instant access to vetted legal, CPA, HR, and IT allies.
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Proprietary Platform → Our Ops Optimization Platform fuses CRM, diligence, KPIs, and coaching into one command center so owners stop being busy and start being effective.
OPERATE, COMPOUND & TRANSITION
We help you scale what works—and exit on your terms.
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Current Operators → Monthly (Y3–5) then quarterly (Y6–10) advising, exec coaching, masterminds, and platform reviews to protect margins, drive revenue, and strip out risk.
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Veteran Sellers → Succession planning, tax + wealth strategy, legacy protections, and post-sale transition support.
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Community Flywheel → Firesides, Operator Shoots, and Wealth Roundtables forge relationships that unlock doors, talent, and capital.



